Web Forms – Short vs Long

So, you want a site with longer web forms, but can they work, and what type of conversion can you expect? An interesting question, well it is for us. Yeah, we do need to get out more. It’s also valid one for anyone who wants to incorporate a web form as a contact method on their site. Go on, admitted, that got your attention, didn’t it? The thinking behind it is that capturing more information would surely help increase conversion rate, but is this the really the case? This article looks at what is best practice, how a buyer may see the form, and what a designer should do to … Continue reading Web Forms – Short vs Long

Read Article
Read Article